Many people think that their logo is their brand. But the truth about logos is that they are only one part of your brand Maybe you will need to think about a brand strategy for your business and think about your website, product and even your name. A well defined Brand strategy affects all parts […]
There’s a certain process to logo design, it is a well established format that has been used for many, many years. We do our best to educate each client on the process and the expected results. Whilst we recognise that each client is different and not every logo design will follow set rules. In quick […]
As I celebrate my 16th year in business, it seems a good moment to reflect on what has changed with website design and SEO during this time. These two subjects are so tightly bound together that it’s good to reflect on how these have changed in the last 20 years.
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Why your business needs a professional logo – you are launching a new business and it’s all very exciting! But your budget is small, so what is the most important part of your brand?
Are you Typographically Challenged? You know that simple is best, but when you are presented with a delicious array of typefaces, maybe you go overboard. Here we get you thinking
Build your website the right way to maximise conversions and make your website more successful. A successful website needs forethought and planning, here we explore critical points to make your business stand out. 1. Research the competition Your website is your most important marketing tool, it’s not just a showcase but a funnel for your […]
When should you rebrand your business, if at all? So, you’ve been running your business for a couple of years and have done everything yourself. Maybe you got your son or daughter to do your logo which you loved at the time, but looking at your competition, somehow now it doesn’t look so good. Reasons […]
Your Logo alone is not your Brand! Many people I come into contact with on Social Media are quite aware that their logo alone does not form their entire brand. But do you really know what the difference is between a Brand, Identity and a Logo? Your logo will be the main part of your […]
Fast becoming a feature of Double S Design is to evaluate website design trends and look at why certain themes are set to continue. Web Design Trends for 2016 In 2014 and 15 we wrote articles predicting what web design trends will be for the coming years. It looks like our favourite features and styles […]